Cosmetics is a multi-billion dollar industry that attracts different types of consumers from all over the world. Over the past number of years, trends in the food industry have been spilling over into the cosmetics industry. As a result, manufacturers are now creating products inspired by food ingredients such as coconut shampoo, mushroom anti-aging cream, pomegranate pigmented lipstick, and coffee body scrub, just to name a few. This spillover effect has gone even further with this next must-have beauty trend—edible cosmetics.
Edible cosmetics include items made for topical use that you can also eat, as well as fortified foods and supplements specifically designed to enhance a person’s appearance when ingested. Bite Beauty’s edible lipstick, Smashbox’s edible Emulsion Lip Exfoliant, Urban Decay’s tasty body powders, yogurt masks, and collagen infused beverages are just some of the popular products that not only beautify, but satisfy taste buds as well. The proliferation of these tasty treatments show that food-based ingredients are emerging as a key trend in the personal care industry as more and more beauty companies target this growing segment by creating product lines that incorporate these ingredients.
Similarly, consumers from all age groups are turning to specific foods to help beautify their hair, skin, nails, and overall vitality. They are reaching for probiotics, supplements, jellies, and collagen infused beverages that promote a radiant, rejuvenated appearance. They are also turning to acai, goji berries, sea thorn, green tea, seaweed, and algae to help enhance the look of their skin. Many seek these edible products as an alternative to harsh peels or cosmetic surgery.
The demand for edible cosmetics and beautifying foods and beverages is trending upward, so now is prime time for companies that can meet the tastes of these consumers. L.V. Lomas offers a wide selection of food grade materials that can be used in the cosmetic edibles market. Click to discover our extensive catalogue.